GSM Blog - read more about print on paper.

Love Paper

love paper

In a world becoming more digital by the day - where does paper fit? Perhaps, the answer lies in simply being something worth appreciating —For it's perfect simplicity> Here are some reasons why we should love paper... Paper and print are with us from an early age starting with our first book and the newsprint we scribble on at kindergarten. We send and receive birthday invitations and love letters. We write in diaries, and earn pieces of paper that say we graduated. When you marry the love of your life—we record in the eyes of the Law—on paper. It’s sometimes...

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A Tongue in Cheek Label – Good George!

We all handled the Covid situation in different ways. For NZ-based brewery and distillery, Good George, the answer was simply to be tongue in cheek and say: "For F*cks Sake". How Good George came to be - Beer & Cider Good George came to life when a bunch of friends got together and decided, after years in hospitality and brewing, it was time to create their own beverages. The primary motivation was to show people how great beer can be, to convert drinkers from the norm, and to have a bit of fun along the way. The idea is that...

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Australian Print Apprentice of the Year 2022

print apprentice of the year 2022

One of the highlights of the Australian National Print Awards is the Apprentice of the Year - celebrating emerging industry talent. The team at GSM donned our best threads and went along to catch up with the two finalists> The Australian National Print Awards provide an opportunity to recognise the skill and craftsmanship of the Australian Print and Visual Communications industry. The Apprentice of the Year is an auspicious, highly regarded and coveted award bestowed only on those who display the highest level of skill in their field. Having achieved the top echelon of performance within their State before vying...

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A Career in Illustration – Drawing on Design

Bron alexander illustration

Continuing our series on starting out in the creative sector - GSM talks to Kiwi Creative Multidisciplinary Bron Alexander> Reading Greg Straight’s article (see GSM18) was captivating. Of course, no two career paths are ever the same—but his story of building a career in illustration off the back of lucky breaks and hard work really resonated. Speed Bumps & Lucky Breaks Creativity was in my blood from an early age. In high school, I made a great decision; I swapped my typing course for art. However, the same year, I  found out I was pregnant. Becoming a Mum at 15...

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Trust in Australian Wool

australian wool

The Trust in Australian Wool brochure is a short-run digitally printed project. Initially sent to us as an INPRINT submission, it's tactile look and feel caught our eye. So much so that we decided to take a deeper dive. This editorial-style, limited-run brochure was produced as part of the ‘Trust in Australian Wool’ campaign. This joint undertaking, between Wool Producers Australia and Animal Health Australia, showcases the Australian wool industry as a leading global supplier. It provides extensive information about production practices and sustainability, animal welfare, and biosecurity practices. Design Designed by the team at Inklab (Canberra), the art direction...

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New Zealand Print Apprentice of the Year Awards 2022

AOY 2022

One of the highlights of the annual Pride in Print Awards is the Apprentice of the Year - celebrating emerging industry talent. The team at GSM donned our best threads and went along to catch up with the five finalists. Pride in Print 2022 was held in the newly opened Te Pae Christchurch Convention Centre—a stunning venue for this prestigious event. As always, one of the most anticipated awards bestowed on the night is the BJ Ball Apprentice of the Year— propelling a select group of emerging industry talent into the limelight. For the Apprentice of the Year awards—one finalist...

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Christmas Gifting – in the spirit of design

christmas wrap

It's almost that time of year - when designers begin thinking about Christmas Gifts for clients. We take a look at how one Kiwi Creative Agency has turned festive giving into a tradition... NZ creative agency Strategy has established a reputation in producing innovative and curious Christmas gifts for their clients & suppliers. So much so, that would-be recipients often check in to ensure they are on the list. In particular, their bespoke wrapping paper set. The team at Strategy have produced this annually for more than three decades. In fact, it has become something of a tradition—basically, the ultimate...

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Design Graduate

student graduate portfolio

As a graduate, and with the end of the year in sight, you will be one of many looking to break into the industry. We, therefore, thought it might be timely to cover some basics in seeking that ever important first gig> Anyone who has built a successful design career—knows how hard it is to secure that first industry gig. So, you’re most definitely not alone. With approximately a thousand design students graduating every year in New Zealand, realistically, there are not enough positions for everyone (at least—not at the same top agencies). As a graduate, you’re in a school...

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Lynda Warner – Reductive Design, Colour & Form

lynda warner

Her work is characterised by bold blocks of colour combined with a strong sense of form. Australian Lynda Warner has not only built a career championing graphic design in her adoptive home of Tasmania - but has done so at a time where the industry was heavily male dominant. GSM takes a look... How it all started Lynda Warner recognised graphic design was her calling at a young age—when, in the sixth grade, a poster project  introduced her to the world of commercial art. She was hooked. Following advice from a family friend (who was themselves a commercial artist), Lynda...

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Top Awards

Top Awards

2021 was another epic year for graphic design downunder. GSM takes a look at print-based projects that took out top awards last year. — with the Australian Graphic Design Association (AGDA), and the Designers Institute of New Zealand (DINZ) Despite the disruptions caused by COVID lockdowns et cetera, 2021 saw more than 1,850 entries into the annual Australian Graphic Design Association (AGDA) Design Awards and more than 1,450 entries into the Best Awards hosted by the Designers Institute of New Zealand (DINZ). Both events celebrate graphic design within their respective countries, but are also open to entries from the other...

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