GSM magazine is dedicated to celebrating graphic design in print right here in Aotearoa, New Zealand & Australia.

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  • INSPIRATION: FOR THE PEOPLE… BY THE PEOPLE
    Starting an indie creative studio—is no mean feat. But making it work and seeing it grow is the litmus test. In this instalment of Inspiration—the good folks at For The People share their thoughts on the journey up and what it takes to get there.
  • RĀKAU KŌRERO: TALKING STICK – New Zealand
    Our new regular article Rākau Kōrero (Talking Stick) provides a platform for discussing Māori culture—particularly how this relates to our industry through considered, appropriate use built on inclusion and engagement.
  • THE MESSAGE STICK – Australia
    GSM talks to Rebecca Wessels about celebrating First Nations art, culture and heritage within the workplaces and visual landscape of all Australians – it’s all about genuine engagement.
  • QUICK CHAT PRINT: PROVINCIAL PRINT
    Proving there is life outside the main centres—Matt Costello, owner of Blenheim Print and sister company Anchor Print, shares the pros and cons of doing business in provincial New Zealand.
  • EDUCATION: PACKAGING BOARDS
    Card-based packaging is only as good as the board stock from which it’s constructed. And there’s a lot to consider. To help out, Brett Keen from New Zealand’s Whakatane Mill shines some light on their grades of specialist packaging boards.
  • INPRINT: Another curated selection of fab print designs as submitted by our readers.
  • SPECIAL FEATURE: STUDENT CALENDAR CONTEST
    The BJ Ball/Ball & Doggett student calendar contest happened again in 2022—and for the first time, it was open to entries from both New Zealand and Australia. We take a look at the winners.
  • CASE STUDY: STAPPA WINES
    In a world bursting with designs created in full colour—this branding and labelling project recently caught our eye for the opposite reason—the effective use of an ultra-constrained palette.
  • SPECIAL FEATURE: CLASS OF ‘22
    We look at two fantastic print-based projects that did rather well at the 2022 Best and AGDA awards.
  • ENVIRONMENT: PAPER PACKAGING—NATURALLY
    George Tzintzis from The Real Media Collective shares his views on the sustainability of paper-based packaging.
  • CASE STUDY: FLAVOURS TO SAVOUR
    This beautiful case bound recipe book combines stunning food photography and layout in an oversized format.
  • STUDENT LIFE: PORTFOLIOS
    Annie McCulloch from Portfolio Recruitment shares her thoughts on creating that all-important first portfolio.
  • FEATURED STOCKS: STOCK & PRINT SPECS
      • GSM Cover printed 2 PMS inks + CMYK Formakote White 260gsm
      • GSM Text printed CMYK on Sumo Matt 113gsm
      • GSM Inprint printed CMYK on Superfine Smooth Ultra White 104gsm

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National Design Awards Class of ’22

2022 delivered another great crop of entries into the National Design Awards in both Australia and New Zealand. GSM takes a…

Quick Chat Print – Provincial Print

Operating from two different sites in the upper region of New Zealand’s South Island, Matt Costello talks to GSM about the…