Biasol Studio (Melbourne) – Minimalist Approach


Akme is a Melbourne beauty salon transcending expectations in both atmosphere and aesthetics. Elegant, minimalist form unifies the branding and interior to create
an inviting sanctuary in the heart of South Yarra’s urban milieu. The branding and interior design for Akme celebrates natural beauty. The branding reflects an elevated approach to beauty, wellness and self-care. A warm and neutral colour palette complements the textural finishes found within the physical space. Printed brand applications follow a minimalist, less-is-more approach. Colorplan Mist and Stone were used purely for their complementing colours, echoing the essence of our skin’s natural beauty. The combination of materials, colours, and textures, with minimal detailing in the form of blind embossing and white foil, creates an harmonious amalgamation of elements unique to Akme.
CREATIVE: Biasol Studio (Melbourne)
PRINT: Fast Printing (Sydney
CLIENT: Akme
PROJECT: Akme Branding & Collateral
STOCK: + Ball & Doggett Colorplan Mist 350gsm: Gift Wallet
+ Ball & Doggett Colorplan Stone 350gsm: Gift Card
+ Ball & Doggett Colorplan Stone 270gsm: B Card
PRINT SPEC: White Foil + Blind Emboss